Nov 24, 2021
Today's guest on Mitlin Money Mindset™ is Mary-Kay Messier. She is a member of the Bauer Hockey senior leadership team as Vice President of Global Marketing. Mary-Kay oversees all of Bauer’s global marketing efforts, including digital, social, consumer experience, sports marketing, and strategic partnerships, including those with the NHL, the NHLPA, international federations, and pro athletes. Mary-Kay is a committed and effective advocate for the game, intending to make it more accessible, inclusive, diverse, and fun-focused because after all, fun is what it's about. Mary-Kay and her team created the internationally successful First Shift Program, now in partnership with the NHL, NHLP, and founding partner Hockey Canada. The First Shift has welcomed over 30,000 new families to hockey and that is what I would consider growing the game. Listen in as Mary-Kay and I talk about hockey, growing the game, and the huge expansion of the sport through women's hockey.
Guests on the Mitlin Money Mindset Show are not affiliated with CWM, LLC, and opinions expressed herein may not be representative of CWM, LLC. CWM, LLC is not responsible for the guest's content linked on this site.